Marketing Perspectives 4 Ps

The marketing mix of the industry can be broken down into the "4 Ps" of marketing. These are the parameters that the marketing manager can control, subject o the internal and external constraints of the marketing environment in order to make decisions focusing on the customers in the target market in order to create perceived value and generate positive response.

Perspectives to explain offences as well as offenders of Bangladesh

There are three basic perspectives to define an offence: from the absolutist, the normative, and the reactive perspectives (Erich Goode, 1990). The absolutist perspective argues that the quality or characteristic of deviance resides in the very nature of an act itself. According to this perspective, it is an offender who commits an act, which goes against the order of the universe considering the moral majority of the universe. Murder is an example of the absolutist perspective toward deviance. Due to the matter of cultural relativity, the number of offences under this perspective is much fewer. While discussing about the relativity of norms, values, customs, cultures, etc. normative perspective comes forward.

Perspectives of crime index and crime statistics of Bangladesh

Crime statistics are indices of intensity of crimes recorded annually in a particular country, region, or place. It reflects upon the ascending or descending trends in crime and also gives information as to how new forms of crime are emerging and the old ones are disappearing or acquiring new dimensions. Therefore, the role of crime statistics in analyzing causation of crime and devising measures to combat criminality needs to be over-emphasized (Paranjape, 2005).