The telecom industry is one of the few technical industries that have intense internal competition. With majority of the telecom companies of the country being multinational subsidiaries, who have vast finances at their disposal, and the Bangladesh market providing a population of roughly (and unofficially) around 200 million many of whom are intent of carrying more than one subscription, competitive price wars are ever present. During the early years, Pacific Bangladesh Telecom Limited (Citycell) dominated the industry due to the absence of competition (Sheba Telecom struggled horribly to gain market share because of poor infrastructure).
Showing posts with label analysis. Show all posts
Showing posts with label analysis. Show all posts
Customer analysis of mobile communication in Bangladesh
This section mainly covers the need for market segmentation, customer buying behaviour and their emerging needs and wants. Generally speaking, the current trend of the telecom industry in Bangladesh has opened up the opportunity for almost every people of the society to enjoy connectivity through mobile phone (Azam, 2007). After considering the overall scenario of the society now it is very logical and evident to infer that the communication is above all seen as a necessity for us. Actually, here is the implication of the major opportunities for the telecom industry to grow lies and this allow them to increase their investments on IT, advertisements and promotion, more care for customer services, and many more. Along with the growing customers’ needs and as there is an intense competition exists in the market; the competitors are continuously trying to reduce the call rates, offerings various attractive offers make target customers hardly ever able to avoid being exposed to telecom products.
Labels:
analysis,
Bangladesh,
Customer,
mobile communication
Bidwell’s analysis of American education
The most perspective use of organizational concepts has born made by Bidwell (1956) who suggested that there were four major organizational attributes of the North American School system. Two are characteristics of the personal the arrangements of pupils into age –grade chohorts and the contractual hiring of its staff members as trained and licensed professionals. The third is its special combination of bureaucracy and structural loosencess.
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